Like our conference, these digital marketing webinars and case studies were created to educate leaders in the healthcare industry on emerging Internet technologies and to provide an environment in which healthcare marketers, Web leaders, IT professionals and strategists can learn from the other attendees and presenters.
The Healthcare Internet Conference (HCIC) is proud to collaborate with Bowstring and Touch Point Media to provide exclusive insights from some of the brightest minds among our speakers and attendees.
Stay connected by tuning into the latest broadcasts, where strategic leaders share their perspectives on emerging trends and pressing challenges in the healthcare industry. Together, we’ll delve into groundbreaking innovations and pivotal policy updates shaping the future of healthcare.
Catch the audio-only episodes on Touch Point Media, available on your favorite podcast streaming platforms.
As customer digital experience becomes more crucial to brands, organizations are shifting the responsibility for digital experience to dedicated teams, according to a new report from Clicktale.
Rather than giving digital experience responsibility to a few people in marketing/digital departments, brands are recognizing the importance of the digital experience and giving the responsibility to a focused team. The Clicktale survey of over 200 brands from the US and UK found that:
Because they know that consumers expect a good digital experience, marketers are placing emphasis on it. Over two-thirds of marketers say they currently compete primarily on the basis of customer experience and it is expected that 81% percent will be competing solely or almost completely on customer experience by 2020.
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