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Talk of AI has been all the rage for a while now, ever since ChatGPT burst onto the scene in late 2022. It is finding usefulness in many industries, but for advertising, it is used more for productivity than creativity. 
AI productivity uses in advertising include:
While AI can be used for creative purposes, many are waiting for legal issues, such as copyright infringement, to be sorted out before taking on more creative AI applications. One survey found that 65% of respondents had concerns about the potential for plagiarism and other mistakes from content generated by AI.
In the meantime, Slack, Otter and OpenAI have recently launched new AI features aimed at productivity.
How is AI being used in your organization?
